WHY IS YOUR WEBSITE IMPORTANT?
The importance of your website cannot be understated. Businesses and brands rely on a strong web presence to professionally and accurately represent who they are and what they do. While the task can feel overwhelming, it is important to treat your website like it is the life support of your business.
At Red Rhino Marketing, we custom design every website to fit the requirements of each client. We incorporate a modern design that is responsive to every device, and build servers from the ground up with data security in mind. We are mindful of the ways search engines view content on your website, and can help to make sure you are visible to your targeted audience.
The internet’s design language has changed over the years, and people have begun to use new devices of varying sizes. It has never been more important for websites to be able to cater to the layout of these different sized devices. Search engines like Google, Bing, and Yahoo have started penalizing websites that are not optimized for mobile viewing. This means that even if you offer the best services and have the most thorough content, your potential customers may not be seeing your website. The search engines could be ranking your competitors ahead of you if your website isn’t following these new design standards.
Every website we build is optimized not only for mobile viewers but every viewer, regardless of the device they are viewing on. This adds value to your website investment because your website will be prepared for new device sizes and shapes for years to come.
We live in an era of data breaches and hacking scandals that can devastate a business and its customers. Why should you have to lose sleep over the security of your website?
We use technologies like Web Application Firewalls (WAF) and Content Delivery Networks (CDN) to ensure your site is protected and remains online should anyone decide to attack. These systems work in conjunction with the security measures put in place on the server hosting your data. By leveraging these additional layers of protection, the risk of breach is further mitigated and you can focus on what you know how to do best – run your business.
People who visit your website will know their information is secure by the padlock visible in their browser. We configure all websites with SSL certificates to ensure data is encrypted between your visitors and website. Extended Validation SSL certificates (green bar) can also be incorporated in your website to offer an even higher level of assurance to your visitors.
FUNNEL YOUR LEADS
All websites should be built with a goal in mind. We design pages to direct your visitors down a path to fulfilling that goal.
Without a proper funnel, your visitors can get lost along the way. We can determine how to funnel visitors toward the content that creates conversions.
Capitalize on your viewership and convert your visitors into customers.
RETARGET YOUR VISITORS
The days of potential customers that didn’t finish your funnel, is over. We now have the power to track our visitors and retarget them in many different ways.
By knowing where they were at in the funnel, we can market to them in different ways. Giving you the opportunity to convert visitors that in the “old days” of the internet, would have been lost.
Are you looking to grow your physical or online business and generate more sales? Taking the leap to sell your products online can put yourself in a position to grow your customer base. We provide a solution that drives customers to see your products and generate more leads. Click below to learn more about our e-Commerce offerings.
We understand that for the everyday business owner, digital marketing can be overwhelming. Our services are here to help ease the stress that comes with creating and managing your online presence.
Message us today to learn how Creative Rezults can take your digital marketing to the next level.